The Master Mind Alliance
www.master-mind-alliance.com
Successercising@msn.com
PRESENTS
Building Your Personality, Presence,
Magnetism,
And Relationship Skills
© Copyright 2006, All rights reserved worldwide
by Rick Gettle
The Personality Course That will teach You
How To More Effectively
Attract - Charm - Influence -
Fascinate – Inspire
Interest - Motivate -
Stimulate – Magnetize
Delight - Please
- Arouse - Win – Enthuse
And L e a d Others
“Copyright 2004, All rights reserved
worldwide by Rick Gettle”
Your Success In Selling Yourself And Your Ideas To Others
Is Based
98% On Your Personality And Only 2% On Your Product Knowledge
Some People Have So Much Personality, Presence And
Magnetism That
They Brighten A Room When They Come In.
Others Have So Little, That
They Brighten The Room When They
Leave.

300 PAGES IN PERSONALITY COURSE
E-COURSE: $24.95 - PAPERBACK COURSE $34.95
Plus Sales Tax, and Shipping
charge of $5.95 United States only
(For all shipments outside of USA please contact us for the proper
information)
Regular Course Price $100.00
Read the following to learn more
about the course
How Is A Person With Personal
Magnetism Described?
They Are: Alluring, Appealing, Attractive, Captivating, Charismatic,
Charming, Chic, Classy, Dashing, Dazzling, Debonair, Delightful, Desirable,
Distinguished, Dynamic, Enchanting, Enjoyable, Exceptional, Exciting,
Extraordinary, Fabulous, Fascinating, Glowing, Inspiring, Interesting,
Irresistible, Magnetizing, Pleasing, Radiating, Sharp, Smooth, Stimulating,
Suave, Tremendous, Uncommon, Unusual, Vivacious, And Wonderful To Be Around.
Did You Ever See This In A Personal Ad?
“Wanted---A Super Negative Person For A Real Negative
Relationship.”
I Doubt It!
But You Will See Many Ads That Were, More Or Less, Like
the Following One:
If you are financially independent, over 6 feet, muscular, trim and good
looking, under 40, enjoy the good life, traveling to exotic places, dining
in elegant restaurants, laying in the sun, cruise ships, theater, hot tubs,
fine wines and a life of leisure and pleasure, you are in luck. Your perfect
companion is eagerly waiting for your call. I’ve been dreaming about you for
years. Make my dreams come true Prince charming. Your Cinderella
WHO Wouldn’t Want To Meet This Guy?
If You Master All Of The Skills And Personality Traits In
This Book
WHO KNOWS? ANYTHING IS POSSIBLE!
FORWARD
WHY I WROTE THIS BOOK
All around the world, in every walk of life, there is a common desire
most people have:
To be - liked, loved, popular, attractive, admired, respected,
recognized, listened to, and considered important.
In order to achieve this goal, a person would have to develop many
positive qualities.
Studying the “personal ads” in the newspapers, these were the most
popular qualities I found that people are looking for in others. They want
someone who has as many of these qualities as possible.
They want someone who is: active, adaptable, adventurous, affectionate, a
good conversationalist, a good listener, ambitious, amusing, a sharp
dresser, blissful, calm, caring, cheerful, classy, committed, compassionate,
confident, considerate, courteous, creative,
dedicated, dependable, down-to-earth, easygoing, emotionally available,
energetic, ethical, even-tempered, firm, flexible, fun, gentle, honest,
intelligent, lovable, loyal, mature, non-controlling, non-judgmental,
non-manipulative, open-minded, optimistic, outgoing, patient, playful,
positive, reliable, romantic, sensitive, sensual, serious minded, sharing,
sincere, smart, sophisticated, spiritual, spontaneous, stable, strong,
stylish, tactful, tender, tolerant, trim, unencumbered, unselfish,
warm-hearted, well groomed, and witty. Someone who has a good sense of
humor, a good vocabulary, a good imagination, a pleasing tone of voice, a
warm smile, good facial expressions, hope, ambition and high expectations,
good health, and someone who has and shows “class.” A person who has and
projects:
Charm, Presence, Charisma and Personal Magnetism.
This book is all about how to become that kind of person—and then, of
course—the “Law of Harmonious Attraction” comes into play---“Like” attracts
“Like.”
The principles and ideas shared in this book are all about how to more
effectively attract – charm – influence – fascinate – inspire – interest –
motivate – stimulate – magnetize – delight – please – arouse –win – enthuse
– and lead others.
In comparing other books on the subject of developing your personality,
so that I could explain how this book would be different, I was unable to
find anything that came close to what I wanted to cover.
This book is a book that is “critically” needed to put the quality back
into people who have become more: Bad-tempered, belligerent, cocky, crude,
deceitful, disloyal, disrespectful, egotistical, foul-mouthed, haughty,
ill-mannered, impatient, inconsiderate, intolerant, lazy, loud, lustful,
merciless, pushy, revengeful, rude, selfish, sloppy, self-centered,
unreliable, violent, and lacking in self-control and discipline.
I’m hoping that the “carrot” in this book, “ Being Popular,” will bring
about some positive changes in the reader’s attitude, manners, habits, and
character, and bring about greater harmony in human relations in the world.
For those of you who fit this description – it’s time to change – for the
better – others will respect you and enjoy being around you more. But most
of all, you will like and respect yourself more.
For those of you who don’t fit this description – Please help me deliver
this message to the world by recommending this book, or buying a copy to
share with those who need it to become a better and more successful,
friendlier, kinder, more considerate, happier, confident, and peaceful
person
PERSONAL MAGNETISM TEST:
Personality is the mental, spiritual, and physical traits - good or
bad - which distinguish you from all others. To realize prosperity and
success you need to build a powerful magnetic personality that attracts
people to you. Here's a list of traits that will help you achieve a
pleasing, attractive, engaging, and winning personality.
Please rate yourself, not on how you feel about yourself, but on
how you think others would rate you.
Rate Yourself
Poor - Fair - Good -
Excellent
A Positive Mental Attitude-------------------------------------------------------------------
Keep your mind filled throughout the day with positive and happy thoughts?
It’s not much fun being around negative people. Treat everyone
you meet as if they were the most important person in the world.
Positive Self-Projection-----------------------------------------------------------------------
Learn how to send out and project an aura into the atmosphere that surrounds
you, that will create a good mood and feeling for those near you.
Character--------------------------------------------------------------------------------------
Character is what a person is. Reputation is what others think you are.
The Capacity To Understand People---------------------------------------------------------
To be a leader and well respected by the people you work with - you must
learn to be an expert when it comes to understanding and inspiring people.
Appearance------------------------------------------------------------------------------------
The best-dressed and groomed person usually increases their energy and
attracts the most favorable attention.
Control Of Your Emotions--------------------------------------------------------------------
Self‑discipline is necessary if you're to enjoy the benefits of a pleasing
personality. Some of the negative feelings, which must be brought under
control, are: Fear, hatred, anger, envy, greed, jealousy, revenge,
irritability, and superstition. On the positive side of these negative
emotions are the positives of: Love, kindness, faith, hope, desire, loyalty,
sympathy, and optimism.
Charity----------------------------------------------------------------------------------------
It is a kind, unselfish disposition to do for others any good turn in your
power.
Use Of Creativity-----------------------------------------------------------------------------
Everyone is born with a brain and an imagination. Some use theirs to develop
their fullest capacity to create a great life for themselves - while others
use theirs very seldom and end up living a life of mediocrity and lack.
Hope And Ambition---------------------------------------------------------------------------
A person without ambition may be harmless to others, but will never be
popular. No one cares much about a person who shows by their actions (or
lack of action) that they have abandoned hope of getting ahead in this
world. Having dreams, goals, and plans on how to achieve them – create
positive energy around you.
Persuasiveness--------------------------------------------------------------------------------
To get what you want from life you must have the powers of persuasion to get
others to want to help you and cooperate with you.
Temperance-----------------------------------------------------------------------------------
The person who lacks the necessary self-discipline to manage his or her
personal habits is never attractive to others. This is especially true of
eating, drinking and sexual relationships. Excesses in relation to any of
these destroy personal magnetism.
Concern For Others---------------------------------------------------------------------------
A person who is concerned about the welfare, happiness, and safety of others
is a well-loved person.
Patience---------------------------------------------------------------------------------------
This is a fast‑moving, high‑speed world. The tempo of human thoughts and
actions is so rapid that people often get in one another's way. Patience is
required if you wish to avoid friction in human relationships.
Self-Motivation-------------------------------------------------------------------------------
If it’s meant to be – it’s up to me. Making things happen.
Humility Of The Heart------------------------------------------------------------------------
Be humble. Keep your empathy and your ego in balance.
Aspiration For Excellence--------------------------------------------------------------------
Always doing your very best – taking personal initiative and going the extra
mile.
A Friendly And Pleasing Tone Of Voice-----------------------------------------------------
Keep your tone of voice calm, friendly, soothing, caring, cheerful,
easygoing and kind-hearted.
Self-Discipline---------------------------------------------------------------------------------
Discipline is what corrects, molds, and perfects.
Ability To Work In Harmony With Others--------------------------------------------------
Teamwork and cooperation. A Fondness For People-----------------------------------------------------------------------
It is inevitable that people who dislike others will be disliked; people
sense disapproval, even when you're silent! It is greatly beneficial
to monitor your thoughts and emotions as well as your words. Treat everyone
you meet, every day, as if they were the most important person in the world.
They will give you their love, their respect and their business.
Problem Solving Skills-------------------------------------------------------------------------
Hhe Habit Of Smiling-------------------------------------------------------------------------
It requires 12 muscles to smile - 103 muscles to frown. When we smile at
another person, it puts them at ease and raises their self-esteem. It also
releases endorphins in your brain that gives you a feeling of well-being and
contentment. Your smile will change the mental attitude of those with whom
you come into contact.
Self-Confidence-------------------------------------------------------------------------------
Correction and regulation of oneself for the sake of improvement.
Positive Facial Expressions-------------------------------------------------------------------
There are thousands of ways a person speaks without ever opening their
mouth. It’s called body language. Are your facial expressions saying things
that will attract others to you, or turn them off?
Speaking Ability Before Others-------------------------------------------------------------
Can you inspire and rouse an audience to action?
Courtesy--------------------------------------------------------------------------------------
Always go out of your way to help others and be kind to them.
Benevolence----------------------------------------------------------------------------------
The desire to do good for others.
Show Alertness Of Interest-------------------------------------------------------------------
The greatest compliment one can pay another person is that of concentrating
their attention wholly on the person that is talking to them. Be a great
listener.
Personal Magnetism--------------------------------------------------------------------------
Do you have the ability to arouse and add vitality in people? People
love to be around others that make them feel alive and important.
Sincerity---------------------------------------------------------------------------------------
Always be genuine and honest and free from deceit and phoniness.
A Good Sense Of Humor---------------------------------------------------------------------
A well‑developed sense of humor helps you stay flexible and adjust to life's
varying circumstances. It keeps you from taking yourself and life too
seriously.
Flexibility--------------------------------------------------------------------------------------
Do you have the ability to adapt yourself to quickly changing circumstances
without losing your composure?
Tactfulness------------------------------------------------------------------------------------
Skill and grace in dealing with others. People show their lack of tact in
many ways. The most common are: A gruff and irritable tone of voice
indicating that you are in a negative mental mood or displeased.
Volunteering opinions which have not been requested, and for which no reason
exists, especially opinions on subjects with which one is not familiar.
Interrupting the speech of others, indicating one of the more frequent
expressions of discourtesy, and lack of culture. Expressing your dislike too
freely. Overworking the personal pronoun, "I". Asking favors you haven't
earned the right to request. Asking impertinent questions generally for
impressing others with the questioner’s importance, or his or her contempt
of the one they are addressing. Injecting intimately personal subjects into
conversations where such actions have not been invited, and may be
embarrassing to others. Going where one has not been invited. The habit of
trying to minimize another person’s achievements. Speaking disparagingly of
people in the presence of their friends. Common boastfulness.
Tolerance--------------------------------------------------------------------------------------
Keep an open mind at all times. This applies to people and circumstances.
Frankness In Manner And Speech-----------------------------------------------------------
Always be straightforward and sincere. Say what you mean and mean what you
say. Get your point across in the shortest time with well-chosen words
A Keen Sense Of Justice---------------------------------------------------------------------
Doing the right thing in dealing with people. Live by the golden rule.
Appropriate Choice Of Words----------------------------------------------------------------
The English language is filled with words which carry every conceivable
shade of meaning. There is no excuse for the common habit of using words
that offend others. And, of course, the use of profanity at any time, or
under any circumstances, is inexcusable and unnecessary.
Effective Speech-------------------------------------------------------------------------------
People have risen to great heights of personal achievement because of their
ability to sell themselves and their ideas through dramatization of speech.
The most important factor in effective speech is a thorough knowledge of the
subject on which you are speaking. All the rules of effective speaking can
be stated in one sentence. Know what you want to say, say it with all
the emotional feeling at your command, and then sit down.
Versatility-------------------------------------------------------------------------------------
Popular people are versatile. They have at least a surface knowledge of many
subjects. They are interested in other people and in other people’s ideas.
Control Of Temper---------------------------------------------------------------------------
The person who lets his or her temper fly off in all directions is sure to
receive negative feedback. The most common injury an uncontrolled temper
inflicts is that which results from an uncontrolled tongue.
Effective Showmanship-----------------------------------------------------------------------
Have a sense or knack for dramatically effective presentation. Pizzazz.
Clean Sportsmanship-------------------------------------------------------------------------
Show graciousness in winning and in losing, and, in getting or not getting
what you want.
The Ability To Shake Hands Properly-------------------------------------------------------
We all know how uncomfortable it is when someone squeezes your hand too
hard. Also, a limp handshake leaves a poor impression. The person who shakes
hands properly coordinates his or her handshake with their words of
greeting, generally emphasizing each word with a firm grip of the hand. They
do not release the other person's hand until they finish their greeting.
Making Decisions Promptly------------------------------------------------------------------
Successful men and women reach decisions quickly and act on them promptly.
Faith In Infinite Intelligence------------------------------------------------------------------
Stay in harmony with the Supreme Being that created this universe, whoever
you think your creator is.
Enthusiasm------------------------------------------------------------------------------------
Enthusiasm is to go forward every morning with the thrill of being alive.
How Did You Rate Yourself?
Make a list of what you plan on doing to improve your
personality
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About The Author
Rick Gettle:
(Philosopher, success achievement teacher, human resources development
consultant, and personal coach to individuals, including managers and owners
of many mainstream businesses.)
A native of San Francisco and local businessman based in the San
Francisco Bay Area; Rick has been in the “people building” business since
1958.
He has been teaching the “Science of Success Achievement” course since
1970 and has been a guest speaker for many organizations, service clubs, and
conventions - been a guest on many radio and TV shows - has written many
articles on “Maximizing Your Potential,” and has written two more “self
help” books. The titles are:
· “Successercising”
The Science of Success Achievement Course.
· Overcoming Problems,
Adversities and Discouragement.
He has been creating, marketing, and conducting “customized” workshops
that have tremendously improved and increased the performance, productivity,
and spirit of individuals and companies, large and small, including: Pac
Bell, New York Life Insurance, Shearson Lehman, Dean Witter, Prudential,
Farmers Insurance, Coldwell Banker, Grubb & Ellis, and Century 21 Realty.
Rick’s talks, workshops, and articles stimulate positive action in people
who are ready to turn their dreams into realities. He brings forth the
needed motivation, ideas, plans and success formula that have been
responsible for a vast number of individuals defining and achieving their
goals.
Rick was in professional selling, sales training, and sales management
from 1954 until 1960.
From 1961 until 1970, he was in advertising, promotion, and marketing.
In 1970, Rick began The Master Mind Alliance. He also represented
Nightingale/Conant Corp., (Earl Nightingale’s Company – offering success
achievement training programs,) The Napoleon Hill Academy, and Success
Unlimited magazine. He created, marketed, and conducted Success Achievement
workshops and courses.
In 1980, he started expanding his Master Mind Alliance Success Clubs
International throughout the world.
In 2000, he retired to write motivational articles, screenplays, and
songs.
At the beginning of 2003, he decided to go back into the motivation
business and put it all on the Internet.
Rick’s Comments
In 1954 I started reading all of Napoleon
Hill’s books and since then read each one over thirty-five times each (I
stopped counting): Law of Success, Think and Grow Rich, The Master Key to
Riches, Grow Rich With Peace of Mind, Success Through a Positive Mental
Attitude, You Can Work Your Own Miracles, and Succeed and Grow Rich Through
Persuasion.
In 1970 I bought a distributorship to market Napoleon Hill’s “Philosophy
of Success” program and started teaching his Success Course. I created The
Master Mind Alliance Success Club to help my students follow through and
put the principles into practice. In addition to teaching the course in
hotels, meeting rooms, and in-house in many large and small corporations, I
also taught the course in San Quentin Prison and at the Delancy Street
Foundation for many ex-cons, pimps, prostitutes, drug and alcohol addicts.
In 1974, I got a phone call from a Mr. John Haid who was the president of
the Napoleon Hill Academy. He said that he heard quite a bit about my
classes and me and that he wanted to fly out to San Francisco to meet with
me. When we got together, he told me he was going to set up a Napoleon
Hill Academy Franchise in Northern California and wanted to find the
best-qualified person to run it. He was here for about a week and
interviewed several eager people who wanted that privilege. Many of them
were very successful and had lots of money to gladly pay for the franchise.
After many meetings with each one of us, John decided that I was the most
knowledgeable on Napoleon Hill’s Success principles and gave the franchise
to me. I am still sharing these principles in my Science of Success
Achievement Course that my students are studying today.
After years of research and studying - What makes an attractive,
dynamic and engaging personality?, I developed an exciting all-day
workshop that has been received so successfully that I have turned it into
this book:
Personality, Presence, Personal Magnetism, and Human Relations.
MY PURPOSE AND GOAL AS YOUR GUIDE TO
GREATER SUCCESS WITH PEOPLE
IS TO HELP YOU LEARN:
How To More
Effectively
Attract - Charm - Influence -
Fascinate – Inspire
Interest -
Motivate -
Stimulate – Magnetize
Delight - Please
- Arouse - Win – Enthuse
And L e a d Others
Building Your Personality, Presence, Magnetism,
And Relationship Skills
Contents.
Forward (Why I Wrote This Book
About The Author
Rick’s Comments
My Purpose As Your Guide To Success
How To Get The Most Out Of This Book
Subject Index:
The Most Distinctive Qualities of An Attractive Personality
Personality Magnetism Test
Personal Magnetism
An Engaging Personality
Positive Personal Magnetism
Negative Personal Magnetism
15 Minutes With Bill
Developing And Projecting Presence
Movie Stars And Charm
Developing Your Charisma
Developing And Radiating Natural Charm
How To Radiate And Glow
Building Your Vibrations Per Second For Greater “Attraction” Power
Animal Magnetism - Sex drive, sex appeal, and the power of sex
transmutation.
Building A Flawless Character - What you are, speaks so loud that
I can’t hear what you are saying. Integrity, honesty, loyalty sincerity,
courage, perseverance.
The Song Is You - What song best describes you? “You Do Something
To Me.” “You’d Be So Nice To Come Home To.” “You Make Me Fell So Young.”
“You Ain’t Nothing But A Hound Dog.”
Common Habits, Which Destroy Your Personality
Self Mastery
How To Arouse Interest
Standing Out In A Crowd
Developing and Highlighting Your Uniqueness - You are one of a
kind, an original. No one in the world is exactly like you. Let’s find out
what’s different and unusual about you.
Personality As A Success Asset
Empathy/Ego Balance
Non-Verbal Communications
Filling Your Body Language And Facial Expressions With Sizzling
Vitality
Developing Greater Confidence And Poise
Tactfulness And Skills In Dealing With, Influencing And Winning People
Over - A sense of the proper thing to say or do. Skill, grace and
diplomacy in dealing with others. Keeping your foot out of your mouth, and
off of other people’s toes.
Harmony In Human Relationships
Maintaining Vitality, Vigor, And Sizzle - Vitality is what
differentiates the living from the non-living. How to fill your body
language and facial expressions with energy and magnetism.
Learning To Live In The Now - Yesterday is gone. Tomorrow may
never come.
The Art of Power Listening - The greatest compliment you can pay
someone. We have two ears, and only one mouth.
Developing And Maintaining A Positive And Enthusiastic Attitude -
Your attitude and enthusiasm toward life and other people will determine
their attitude and enthusiasm toward you.
Developing A Pleasing Voice - Does it come across in a warm and
friendly way, or arrogant, phony, insincere or pompous? Does your voice
sound like a violin, or a chain saw? Developing that “smooth-as-silk” voice
that people enjoy listening to.
Developing Style, Flair And Pizzazz
Grooming For Attraction - Being neat, attractive and acceptable.
Your Self-Image - What you think of yourself is what you will
project to others; and that will either attract people to you, or repel them
from you.
Self Worth And Esteem
Etiquette, Manners, And Good Taste - Showing Class
Emotional Control - The enemies that destroy your magnetism, such
as anger, greed, impatience, and lust. Part of “The Dirty Dozen.”
What Turns Others Off? - How to avoid being unpopular, disliked
and disrespected. Bores, jerks, losers, phonies and fools
What Turns Others On?
Intelligence, Knowledge, And Wisdom - Growing from shallowness, to
greater depths of comprehensiveness. Being “street smart,” “people smart,”
and “life smart.”
Being Liked, Loved, Respected, Recognized And Admired
Becoming The Best Of The Best - Poise, elegance, dignity, grace,
class, and quality.
Your Greatest Potential
The Capacity To Understand People - Keeping your empathy and ego
in balance. Experiencing the feelings and thoughts of others. Sympathy and
compassion. Looking for and finding the good in people.
Leadership Qualities
Business Etiquette - We aren’t as good as we used to be.
“Personality Plus” Dictionary.
“Acting As If” – Until You Become It – And Project It
Personality,
Presence, And Personal Magnetism
Your personality is the sum total of your mental, spiritual and physical
traits, habits, characteristics, your emotional tendencies and appearances –
which distinguishes you -- from all others.
The way you carry yourself - the vitality of your body. Your behavior,
actions, and conduct. The clothes you wear - the lines in your face - the
tone of your voice - the thoughts you think - and the character you have
developed by those thoughts.
It’s the factor that, more than all others -- determines whether one is
liked -- or disliked by others. To realize prosperity you need to build a
powerful magnetic personality that attracts people to you.
There are many people who can look through your eyes - into your heart -
and see that which is written there - by the nature of your most secret
thoughts.
The Most Distinctive Qualities of An Attractive
Personality.
Have you noticed how some people look right past you sometimes as if you
weren’t even there; as if you were unimportant and didn’t really matter. How
does that make you feel? When you talk to them, they could care less about
what you are saying.
So many people really believe that they have a great personality, charm
and charisma, when in reality, they don’t. They are haughty and on an
ego-trip. They have an exaggerated sense of self-importance. Their
vocabulary is mostly I, I, I, and me, me, me.
It doesn’t matter how pretty or how handsome they are - how elegantly
dressed they are - or how sharp their car is. They turn others off!
They are turned on with themselves, but they are all alone. Stay away from
negative thinkers and joy killers - their influence is deadly.
Either you are filled with dynamic personal magnetism and have the
ability and power to magnetize and energize those around you - or you lack
magnetism.
Because of your lack of personal magnetism and power, you will often end
up being led and influenced to think things and do things and say things
that may not necessarily be good for your well-being.
Either you control your life and destiny and are an influence to those
around you - or you lose control of your life and destiny and are influenced
by those around you - who may want to dominate and influence you.

300 PAGES IN PERSONALITY COURSE
E-COURSE: $24.95 - PAPERBACK COURSE $34.95
Plus Sales Tax, and Shipping
charge of $5.95 United States only
(For all shipments outside of USA please contact us for the proper
information)
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